Vodafone tests a new technology to identify the activity of their users on Internet
03/06/2022Vodafone has begin to test a new way of tracking the activity of their users on the network. This is an advertising identification system called TrustPid, which works by creating a fixed ID for each customer at the Internet Service Provider (ISP) level. After that, this ID will associates all user activity with it. The objective is to use the data obtained for the distribution of publicity and personalized advertising and to prevent publishers from losing revenue. According to the company, there is no way to circumvent the system at the browser level, blocking cookies or masking the IP address and they assure that it is a simple toll if people want to continue consuming high-quality content on the Internet without paying. “Consumers appreciate the idea of the free internet, but this needs a trade-off: publishers need a sustainable revenue model, which means adding subscription paywalls or relying on advertising to keep free access and ensure high-quality content”, they justify. At the moment, Vodafone is testing advertising identification in Germany with some of the country's largest websites, Bild.de and Deutsche Telekom, the parent company of T-Mobile.
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VoIP
Take advantage of the benefits of IP telephony and forget about paying extra line fees or Fixed-to-Mobile call charges. VoIP phones and switchboards send and receive calls over the Internet and can communicate with any landline, cell phone, or softphone.
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Alcatel
AlcatelIt is not easy to summarize Alcatel's long history as a global telecommunications giant. Alcatel, now called Alcatel-Lucent, has been evolving and innovating in the telecommunications field for more than 100 years. Undoubtedly, Alcatel stands out for its telecommunication services. Their presence in the fixed home phone market was quite significant a few years ago. Nowadays, they focus their innovative energy on creating high-quality smartphones and tablets with attractive and increasingly functional designs. Today, Alcatel plays a major role in R&D activities in France, its country of origin.
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5G Automotive Association tests real-time safety notifications for vehicles and pedestrians
08/04/20225G Automotive Association, the organization that brings together technology companies and car manufacturers with the common goal of creating and applying vehicle solutions to make future mobility a reality, have tested a new safety concept for drivers and pedestrians. The innovation is based on real-time safety notifications for vehicles and pedestrians using high-speed 5G mobile technology and multi-access computing, so the car can communicate its position to nearby infrastructure to alert pedestrians and other vehicles, as well as receive emergency notifications from the mobile network. The 5GAA connected car concept uses fixed on-site cameras and sensors to collect detailed data. This information is a plus for what the vehicle can “see” using its on-board systems. With a high-speed 5G mobile connection, the system can quickly make decisions where the data is collected, for example in a pedestrian crossing, to communicate safety risks to oncoming pedestrians and vehicles. The tests have been carried out in Blacksburg, Virginia with a team installed in a Jeep Wrangler 4xe hybrid. Some companies that have participated in the testing are, Intel, Verizon, Stellentins, American Tower, CapGemini, Telus, Harman, Virginia Tech Transportation Institute and the Virginia Department of Transportation.
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